How to get Amazon Shop seller storefront
GET request to /v1/amazon-shop/page with your input. You get clean JSON back in seconds for 1 credit per call — no OAuth, scraping or platform SDKs. Third-party seller storefronts (/sp?seller= / /s?me=) — ASIN + canonical /dp URLs, price, badges. Not influencer /shop/{handle}.How to get Amazon Shop seller storefront (step by step)
- 1
Get a free API key
Create a free Captapi account (100 credits, no card) and generate an API key from the dashboard.
- 2
Call the Amazon Seller Storefront API
Send an authenticated GET request to /v1/amazon-shop/page with your input. No OAuth, no scraping setup.
- 3
Read the JSON response
Parse the clean JSON response. Pass cache=true for a free 24h cache hit; default is always fresh.
Code example
curl "https://api.captapi.com/v1/amazon-shop/page?url=https%3A%2F%2Fwww.amazon.com%2Fsp%3Fseller%3DA294P4X9EWVXLJ" \
-H "Authorization: Bearer capt_live_..."
# or: -H "x-api-key: capt_live_..."What the response looks like
{
"success": true,
"data": {
"platform": "amazon_shop",
"url": "https://www.amazon.com/sp?seller=A294P4X9EWVXLJ",
"marketplace": "US",
"seller": {
"id": "A294P4X9EWVXLJ",
"name": "AnkerDirect",
"url": "https://www.amazon.com/sp?seller=A294P4X9EWVXLJ"
},
"scrapedAt": "2026-08-02T16:59:58.250Z",
"totalReturned": 5,
"hasMore": true,
"nextCursor": "1:5",
"products": [
{
"asin": "B08NDYQSXZ",
"title": "Anker Charging Dock for Oculus Quest 2, Oculus Certified Charging Station Stand Set, Headset Display Holder and Controller Mount Station with 2 Rechargeable Batteries, USB-C Charger and Cable",
"url": "https://www.amazon.com/dp/B08NDYQSXZ",
"image": "https://m.media-amazon.com/images/I/61EK9jpDapL._AC_UY218_.jpg",
"price": 49.99,
"currency": "USD",
"priceFormatted": "$49.99",
"rating": 4.4,
"reviews": null,
"isPrime": false,
"isBestSeller": false,
"isSponsored": false
},
{
"asin": "B08HKPDZSD",
"title": "Anker Ergonomic Optical USB Wired Vertical Mouse 1000/1600 DPI, 5 Buttons CE100 (Renewed)",
"url": "https://www.amazon.com/dp/B08HKPDZSD",
"image": "https://m.media-amazon.com/images/I/61Zu2ANcJbL._AC_UY218_.jpg",
"price": 16.89,
"currency": "USD",
"priceFormatted": "$16.89",
"rating": 4.5,
"reviews": null,
"isPrime": false,
"isBestSeller": false,
"isSponsored": false
}
]
}
}Billing metadata (credits charged, cache hit/miss) is returned in the X-Captapi-Credits and X-Captapi-Cache response headers.
Request parameters
| Name | Type | Required | Description |
|---|---|---|---|
| url | string | Yes | Amazon seller storefront URL (/sp?seller=… or /s?me=…) or raw seller ID. Not influencer /shop/<handle> pages. The URL platform must match this endpoint's platform. Do not pass cross-platform URLs, e.g. YouTube to TikTok, Instagram to Facebook, LinkedIn to X/Twitter, or Pinterest to Rumble. |
| marketplace | string | No | Amazon marketplace code. Default US. |
| limit | integer | No | Max products to include (default 20, max 200; 0 = seller metadata only). Billed per storefront page — 1 credit per ~16 products. |
| cursor | string | No | Pagination cursor from nextCursor (page or page:offset). Leave empty for the first page. |
| cache | boolean | No | Set true to serve from the 24h response cache (0 credits on hit). Default false — always fetch fresh. Envelope includes cached + cachedAt on hits. |
Frequently asked questions
What does the Amazon Seller Storefront API do?
The Amazon Seller Storefront API lets you list items in bulk with metadata from a public Amazon Shop seller storefront using one GET request to /v1/amazon-shop/page. It returns clean JSON — no OAuth or infrastructure setup required.
How many credits does the Amazon Seller Storefront API cost?
Each successful call costs 1 credit. Pass cache=true to serve from the 24h cache (0 credits on hit); default is always fresh. Hits include cached + cachedAt. Selected profile endpoints also accept cacheMaxAge=1d|3d|7d|14d|30d. Failed or empty results are never charged.
Do I need a Amazon Shop API key or OAuth?
No. A single Captapi key works across every platform Captapi supports — YouTube, TikTok, Instagram, Facebook, Twitter/X, Reddit, Threads, Bluesky, Pinterest, LinkedIn, Rumble, Spotify, Kwai, and more. We handle proxies, rate limits, retries, and authentication for you.
Is this the same as influencer amazon.com/shop/{handle} pages?
No. This endpoint scrapes third-party seller storefronts (/sp?seller= or /s?me=). Influencer Amazon Shops (amazon.com/shop/{handle}) are a different Amazon surface — creator vitrines with socials[], lists[], and curations[] — and return HTTP 400 here. Do not treat seller-storefront and influencer-shop APIs as equivalents in competitive comparisons.
Why do you return ASIN and /dp/{ASIN} instead of shop getProductDetails links?
ASIN is Amazon's catalog identity. Emitting asin plus a canonical https://www.amazon.com/dp/{ASIN} URL lets you join products across sellers, marketplaces, and your own catalog. Affiliate paths like /shop/{handle}/getProductDetails/{ASIN}?showRelatedPost=true bury the ASIN in the path and are not the product page.
Is the Amazon Seller Storefront API suitable for production use?
Yes. It is a stable REST endpoint with predictable JSON and automatic retries. Pass cache=true to serve from the 24h cache (0 credits on hit); default is always fresh. Hits include cached + cachedAt. Selected profile endpoints also accept cacheMaxAge=1d|3d|7d|14d|30d. Use it for analytics, monitoring, and content automation.
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